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"[New] Mastering TikTok Creating Unforgettable Campaigns for 2024"
Mastering TikTok: Creating Unforgettable Campaigns
The young audiences commonly use TikTok, with over 60% of its users aged between 10 and 29 years. The users range from influencers, individuals who use it for entertainment, and brands to gain authority and awareness. In 2020, most people spent their days at home, making its popularity explode. Conclusively, the marketing opportunities increased.
Individuals and brands can promote their businesses using the TikTok campaign. The high engagement of the young audience, as mentioned earlier, makes the app outstanding. 90% of the young audience accesses the app several times a day. The high accessibility guarantees broad reach. The breakthrough within the app is very high as compared to other apps. It ensures all videos have easy engagement. Despite you having a small circle, your videos can still go viral. The app’s design with TikTok campaigns helps businesses grow since you can easily access influencers and users within a limited physical location.
In this article
02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
03 Tips to Run an Excellent TikTok Ad Campaign
04 Some FAQs about TikTok Campaigns
Part 1: What are TikTok Campaigns?
If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.
The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.
Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.
The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:
- Brands that aim at marketing to customers aged 35 and below
- Brands that target young women, especially those aged from18 to 25 years
- Brands hoping to build a strong presence in Africa, the Middle East, or Asia
Types of TikTok ads/TikTok Brand Campaigns
The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.
1. In-feed ads
They are self-service ads that you can create through the TikTok Ad Manager interface.
2. Image ads
These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.
3. Video ads
Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.
Source: blog.hootsuite.com
4. Spark ads
They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.
5. Pangle Ads
They include Ads placed through the TikTok Audience Network.
6. Carousel ads
It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.
Source: blog.hootsuite.com
Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
1. NETFLIX WINS WITH USER-GENERATED CONTENT
Source: mediakix.com
Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.
The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.
2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE
Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.
3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS
Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.
Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.
4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER
It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.
The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.
5. MARC JACOBS PERFECTS TIKTOK DUETS
Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.
6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO
Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.
In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.
7. FLIGHTHOUSE IS A CONTENT POWERHOUSE
The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.
For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.
8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE
What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.
There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.
9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK
One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.
So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.
10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES
DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.
They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.
Part 3: Tips to Run an Excellent TikTok Ad Campaign
To successfully launch your first TikTok campaign, check out these five tips!
1. Create Your TikTok Pixel and Events
TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.
Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.
2. Craft Custom Audiences and Create Lookalikes from Them
Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.
The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.
3. Create Target Audiences that Aren’t Too Small
There are around 80 million TikTok users in the U.S. That’s a considerable number, though!
On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.
4. Develop Video Ads Made with TikTok Trends in Mind
You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.
5. Use Excellent Tool to Create Ads
Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Part 4: Some FAQs about TikTok Campaigns
1 - Are TikTok Ads Campaigns Effective?
The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.
2 - How does TikTok Promote Work?
TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.
3 - How can I boost my TikTok Post?
For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.
Here’s how Promote works
- Choose a video that you want to promote (can be from a TikTok account)
- Set up your promotion
- Watch your numbers grow
Conclusion
These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.
In this article
02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
03 Tips to Run an Excellent TikTok Ad Campaign
04 Some FAQs about TikTok Campaigns
Part 1: What are TikTok Campaigns?
If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.
The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.
Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.
The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:
- Brands that aim at marketing to customers aged 35 and below
- Brands that target young women, especially those aged from18 to 25 years
- Brands hoping to build a strong presence in Africa, the Middle East, or Asia
Types of TikTok ads/TikTok Brand Campaigns
The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.
1. In-feed ads
They are self-service ads that you can create through the TikTok Ad Manager interface.
2. Image ads
These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.
3. Video ads
Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.
Source: blog.hootsuite.com
4. Spark ads
They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.
5. Pangle Ads
They include Ads placed through the TikTok Audience Network.
6. Carousel ads
It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.
Source: blog.hootsuite.com
Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
1. NETFLIX WINS WITH USER-GENERATED CONTENT
Source: mediakix.com
Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.
The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.
2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE
Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.
3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS
Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.
Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.
4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER
It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.
The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.
5. MARC JACOBS PERFECTS TIKTOK DUETS
Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.
6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO
Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.
In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.
7. FLIGHTHOUSE IS A CONTENT POWERHOUSE
The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.
For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.
8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE
What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.
There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.
9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK
One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.
So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.
10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES
DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.
They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.
Part 3: Tips to Run an Excellent TikTok Ad Campaign
To successfully launch your first TikTok campaign, check out these five tips!
1. Create Your TikTok Pixel and Events
TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.
Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.
2. Craft Custom Audiences and Create Lookalikes from Them
Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.
The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.
3. Create Target Audiences that Aren’t Too Small
There are around 80 million TikTok users in the U.S. That’s a considerable number, though!
On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.
4. Develop Video Ads Made with TikTok Trends in Mind
You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.
5. Use Excellent Tool to Create Ads
Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Part 4: Some FAQs about TikTok Campaigns
1 - Are TikTok Ads Campaigns Effective?
The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.
2 - How does TikTok Promote Work?
TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.
3 - How can I boost my TikTok Post?
For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.
Here’s how Promote works
- Choose a video that you want to promote (can be from a TikTok account)
- Set up your promotion
- Watch your numbers grow
Conclusion
These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.
In this article
02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
03 Tips to Run an Excellent TikTok Ad Campaign
04 Some FAQs about TikTok Campaigns
Part 1: What are TikTok Campaigns?
If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.
The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.
Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.
The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:
- Brands that aim at marketing to customers aged 35 and below
- Brands that target young women, especially those aged from18 to 25 years
- Brands hoping to build a strong presence in Africa, the Middle East, or Asia
Types of TikTok ads/TikTok Brand Campaigns
The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.
1. In-feed ads
They are self-service ads that you can create through the TikTok Ad Manager interface.
2. Image ads
These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.
3. Video ads
Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.
Source: blog.hootsuite.com
4. Spark ads
They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.
5. Pangle Ads
They include Ads placed through the TikTok Audience Network.
6. Carousel ads
It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.
Source: blog.hootsuite.com
Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
1. NETFLIX WINS WITH USER-GENERATED CONTENT
Source: mediakix.com
Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.
The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.
2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE
Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.
3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS
Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.
Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.
4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER
It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.
The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.
5. MARC JACOBS PERFECTS TIKTOK DUETS
Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.
6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO
Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.
In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.
7. FLIGHTHOUSE IS A CONTENT POWERHOUSE
The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.
For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.
8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE
What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.
There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.
9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK
One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.
So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.
10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES
DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.
They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.
Part 3: Tips to Run an Excellent TikTok Ad Campaign
To successfully launch your first TikTok campaign, check out these five tips!
1. Create Your TikTok Pixel and Events
TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.
Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.
2. Craft Custom Audiences and Create Lookalikes from Them
Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.
The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.
3. Create Target Audiences that Aren’t Too Small
There are around 80 million TikTok users in the U.S. That’s a considerable number, though!
On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.
4. Develop Video Ads Made with TikTok Trends in Mind
You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.
5. Use Excellent Tool to Create Ads
Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Part 4: Some FAQs about TikTok Campaigns
1 - Are TikTok Ads Campaigns Effective?
The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.
2 - How does TikTok Promote Work?
TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.
3 - How can I boost my TikTok Post?
For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.
Here’s how Promote works
- Choose a video that you want to promote (can be from a TikTok account)
- Set up your promotion
- Watch your numbers grow
Conclusion
These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.
In this article
02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
03 Tips to Run an Excellent TikTok Ad Campaign
04 Some FAQs about TikTok Campaigns
Part 1: What are TikTok Campaigns?
If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.
The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.
Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.
The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:
- Brands that aim at marketing to customers aged 35 and below
- Brands that target young women, especially those aged from18 to 25 years
- Brands hoping to build a strong presence in Africa, the Middle East, or Asia
Types of TikTok ads/TikTok Brand Campaigns
The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.
1. In-feed ads
They are self-service ads that you can create through the TikTok Ad Manager interface.
2. Image ads
These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.
3. Video ads
Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.
Source: blog.hootsuite.com
4. Spark ads
They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.
5. Pangle Ads
They include Ads placed through the TikTok Audience Network.
6. Carousel ads
It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.
Source: blog.hootsuite.com
Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
1. NETFLIX WINS WITH USER-GENERATED CONTENT
Source: mediakix.com
Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.
The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.
2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE
Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.
3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS
Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.
Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.
4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER
It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.
The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.
5. MARC JACOBS PERFECTS TIKTOK DUETS
Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.
6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO
Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.
In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.
7. FLIGHTHOUSE IS A CONTENT POWERHOUSE
The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.
For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.
8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE
What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.
There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.
9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK
One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.
So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.
10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES
DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.
They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.
Part 3: Tips to Run an Excellent TikTok Ad Campaign
To successfully launch your first TikTok campaign, check out these five tips!
1. Create Your TikTok Pixel and Events
TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.
Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.
2. Craft Custom Audiences and Create Lookalikes from Them
Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.
The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.
3. Create Target Audiences that Aren’t Too Small
There are around 80 million TikTok users in the U.S. That’s a considerable number, though!
On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.
4. Develop Video Ads Made with TikTok Trends in Mind
You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.
5. Use Excellent Tool to Create Ads
Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Part 4: Some FAQs about TikTok Campaigns
1 - Are TikTok Ads Campaigns Effective?
The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.
2 - How does TikTok Promote Work?
TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.
3 - How can I boost my TikTok Post?
For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.
Here’s how Promote works
- Choose a video that you want to promote (can be from a TikTok account)
- Set up your promotion
- Watch your numbers grow
Conclusion
These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.
Bites & Bloopers: Tasty Talents on TikTok
Today, if anyone has even a little bit of love for food, they become a TikTok food influencer. With so many TikTok food accounts all over, it is hard to find few that are credible and also make delicious food.
To find the best TikTok food accounts, we have ensured that they create delicious recipes and also are informational. The video content of these accounts is interesting and unique with little tidbits like humor or music. While you might find it difficult to go through each and every account to see which one is the best, we have made the job easier for you by listing down the top 15 TikTok food accounts.
Top 15 TikTok Food Accounts You Should Know About
If you are as big as a foodie as us and love TikToks equally, then you should know at least half of these Tiktok Food accounts, if not all. These accounts are the best of the best and will introduce you to new food hacks and recipes that you would love to recreate in your own kitchen. So, without further ado, let’s begin:
1. Poppy Cooks
If you love to follow some professional chefs experimenting with new delicious recipes, then Poppy O’Toole is what you need. You would be surprised to know that while Poppy is a Michelin star chef, her recipes are incredibly approachable and appetizing.
One can easily make any of these at home. Apart from that, watching Poppy’s Tiktok videos is relaxing, to say the least. Unlike other highly peppy influencers, Poppy’s videos are filled with warmth and humour, and she even interacts with her followers reacting to their cooking.
2. I am Tabitha Brown
If you love some wholesome content on your feed with a dose of hilarious catchphrases then we highly recommend following Tabitha Brown. Tabitha is an actress you might know from The Chi and now creates some great food content on TikTok.
Tabitha is known for making delicious and healthy vegan recipes with an infectious enthusiasm that will make your day. With Tabitha, you don’t just get a simple hack or recipe. Her videos are relatable and filled with so much warmth that you will find yourself smiling for no reason at all.
3. Cooking With Shereen
If you love quick and to-the-point cooking videos, you will surely love Shereen Palvidas. Shereen’s videos are crisp and informative, always experimenting with new ideas, hacks, and recipes. With a no-nonsense attitude, Shereen believes anyone can cook if they want.
Her recipes are effortless to follow, whether it’s a simple pasta or a more complicated Beef welling. She believes they are no cooking rules and gives crucial tips and hacks for beginners who know little about cooking.
4. The Pasta Queen
If you love authentic, delicious Italian pasta, you must follow The Pasta Queen. Nadia Caterina Munno is a self-proclaimed pasta queen who is passionate about creating new pasta recipes. Nadia’s videos are full of excitement as well as information. Her genuine vibe, thick Italian accent and delicious pasta recipes will make your mouth water even on a full stomach and get you hooked. Follow the Pasta Queen to fill your day with positive vibes and delicious recipes.
5. Cooking Bomb
Vivian Aronson runs her own TikTok food account by the name of cooking bomb. Vivian’s videos are highly informative, and her style makes her extremely fun to watch. With Chinese roots, Vivian specialises in Chinese cuisine, creating delicious Chinese recipes that can be made every day or for special occasions. Full of coy smiles, warmth and little jokes, her videos are a fun watch and will get you addicted. With amazing production quality, Vivian’s videos will make you fall in love with Chinese food.
6. Thomas Straker
If you are a beginner looking for quick and easy recipes, you have to go watch Thomas Straker. Thomas Straker is a professional chef based in London who will teach you all that you need to know.
From creating simple recipes that you can make every day or even for special occasions, his videos are very informative and take you step-by-step through the process. The best part about Thomas is that he takes simple burgers and pasta and creates a fancy dish out of it that will leave you in awe.
7. Seema Gets Baked
Seema Pankhania is one of the most versatile cooks on TikTok, and if you are looking to impress your friends from any part of the globe, then we highly recommend visiting her TikTok account. Seema is quite proficient in South Asian cuisine, but she has taken it as a challenge to create a dish from every country. With her upbeat style and high-quality videos, you will be unable to stop yourself from stalking her account till the end.
8. Scheck Eats
Jeremy Scheck has dedicated his TikTok account to university students who love good food but do not want to spend so much, featuring delicious recipes on a budget. From creating beautiful looking plates of food and baking heavenly goodness, this skilled home chef has all the hacks you might be looking for. If not anything, one thing is for sure your mouth will water once you start watching videos by Scheck Eats.
9. A Cook Named Matt
While there are a lot of home chefs on TikTok, there are only a few who are professionals, and the accounts are dedicated to creating high-quality, delicious food. Matt Broussard is one of the most professional TikTok food accounts creating everything from Wagyu steak and spatzle.
The videos are very easy to understand and follow, allowing anyone to recreate the recipes at home. This TikTok food account is for the real food connoisseurs who love quality and extravagant taste.
10. Chef Chris Cho
Chef Chris Cho’s TikTok account has a whole vibe of its own, unlike any other food account. While others are peppy or serious, his account reflects a complete uber-cool and punk vibe as each video begins with, “ Yo! This is how you make..”
If you want to learn more about authentic and fusion Korean food, then we highly recommend Chef Chris. Filled with delicious recipes, hacks and fun, his videos have a class of their own. The way he talks into the camera makes you feel part of his crew, and you feel like you are standing right next to him in his kitchen.
11. That Dude Can Cook
Cooking food is a lot of fun especially when the person in the video is full of energy. Their energy easily transfers in us and in no time we are enjoying cooking with them. One such person is Sonny Hurrel, a professional chef who makes delicious new recipes everytime.
The videos are packed with fun, interesting hacks and very easy to follow.
Sonny does not use too many intricate ingredients and neither uses complicated moves. His recipes are very simple for beginners and his sense of humor certainly adds to the fun.
12. The Moody Foody
Don’t we all just love satisfying videos, so imagine a satisfying food video account on TikTok which has two of our favourite things in it? Fabrizio Villalpando is an expert in cooking delicious food. He gets you addicted to his fantastic recipes and slow chopping videos.
The videos by The Moody Foody will envelop you in a calm and peaceful vibe. With light music playing in the background and smooth pealing and chopping sounds, you won’t be able to stop yourself from watching them. This is such a nice change from the hyperactive vibe of TikTok.
13. Thisisiona
There are very few accounts on TikTok that show the importance of comfort food and how cooking and eating can be beautiful and enjoyable. If you love healthy food and enjoy making new recipes in the kitchen then you will love Iona’s whole vibe.
The videos are informational as well as fun. You get to learn a lot about cutting down toxic food choices and how to make healthy and delicious food. In case you are just a beginner, Thisisiona is a great place to start your new healthy cooking lifestyle.
14. What Willy
There are certain food accounts on TikTok that are funny, but nothing matches what WhatWilly has in store for you. Will Huges not just cooks some tasty food for you but also is a great comedian, making you laugh while you are trying to follow the recipe.
His videos are the perfect balance of information and jokes that will make you laugh out loud.
So if you are a little bit down, we highly recommend you go to Will’s account and enjoy some comfort food and some laughs.
15. Eitan
If you have ever seen any of Eitan Bernath’s videos then it might be shocking to hear that the boy is only 19 years old. Looking wise beyond his years and with a passion for cooking, you will instantly be hooked to Eitan’s videos.
Other than cooking yummy new recipes, Eitan delves in recreating popular TikTok food trends and recreating popular restaurant chain food at home. Eitan started his journey when he was 12 and has been gaining followers since then with his fantastic energy and genuine vibe.
So, These are the fifteen most popular and fun TikTok food accounts. While many other chefs are also doing a pretty good job we wanted to narrow down the list to just 15.
Conclusion
TikTok food accounts are a great way to learn about cooking, new hacks or how to make comfort food quickly at home. These tiktok accounts have also become integral in promoting a healthy lifestyle and healthy food choices.
You can recreate recipes by any of the above chefs at home. The list contains a variety of chefs some home chefs and some professional ones that can help you make any type of food from any cuisine. And if not anything, simply watching delicious cooking videos is a great way to beguile your time. Watching TikTok food videos is just as satisfying as it is interesting.
If you love some wholesome content on your feed with a dose of hilarious catchphrases then we highly recommend following Tabitha Brown. Tabitha is an actress you might know from The Chi and now creates some great food content on TikTok.
Tabitha is known for making delicious and healthy vegan recipes with an infectious enthusiasm that will make your day. With Tabitha, you don’t just get a simple hack or recipe. Her videos are relatable and filled with so much warmth that you will find yourself smiling for no reason at all.
3. Cooking With Shereen
If you love quick and to-the-point cooking videos, you will surely love Shereen Palvidas. Shereen’s videos are crisp and informative, always experimenting with new ideas, hacks, and recipes. With a no-nonsense attitude, Shereen believes anyone can cook if they want.
Her recipes are effortless to follow, whether it’s a simple pasta or a more complicated Beef welling. She believes they are no cooking rules and gives crucial tips and hacks for beginners who know little about cooking.
4. The Pasta Queen
If you love authentic, delicious Italian pasta, you must follow The Pasta Queen. Nadia Caterina Munno is a self-proclaimed pasta queen who is passionate about creating new pasta recipes. Nadia’s videos are full of excitement as well as information. Her genuine vibe, thick Italian accent and delicious pasta recipes will make your mouth water even on a full stomach and get you hooked. Follow the Pasta Queen to fill your day with positive vibes and delicious recipes.
5. Cooking Bomb
Vivian Aronson runs her own TikTok food account by the name of cooking bomb. Vivian’s videos are highly informative, and her style makes her extremely fun to watch. With Chinese roots, Vivian specialises in Chinese cuisine, creating delicious Chinese recipes that can be made every day or for special occasions. Full of coy smiles, warmth and little jokes, her videos are a fun watch and will get you addicted. With amazing production quality, Vivian’s videos will make you fall in love with Chinese food.
6. Thomas Straker
If you are a beginner looking for quick and easy recipes, you have to go watch Thomas Straker. Thomas Straker is a professional chef based in London who will teach you all that you need to know.
From creating simple recipes that you can make every day or even for special occasions, his videos are very informative and take you step-by-step through the process. The best part about Thomas is that he takes simple burgers and pasta and creates a fancy dish out of it that will leave you in awe.
7. Seema Gets Baked
Seema Pankhania is one of the most versatile cooks on TikTok, and if you are looking to impress your friends from any part of the globe, then we highly recommend visiting her TikTok account. Seema is quite proficient in South Asian cuisine, but she has taken it as a challenge to create a dish from every country. With her upbeat style and high-quality videos, you will be unable to stop yourself from stalking her account till the end.
8. Scheck Eats
Jeremy Scheck has dedicated his TikTok account to university students who love good food but do not want to spend so much, featuring delicious recipes on a budget. From creating beautiful looking plates of food and baking heavenly goodness, this skilled home chef has all the hacks you might be looking for. If not anything, one thing is for sure your mouth will water once you start watching videos by Scheck Eats.
9. A Cook Named Matt
While there are a lot of home chefs on TikTok, there are only a few who are professionals, and the accounts are dedicated to creating high-quality, delicious food. Matt Broussard is one of the most professional TikTok food accounts creating everything from Wagyu steak and spatzle.
The videos are very easy to understand and follow, allowing anyone to recreate the recipes at home. This TikTok food account is for the real food connoisseurs who love quality and extravagant taste.
10. Chef Chris Cho
Chef Chris Cho’s TikTok account has a whole vibe of its own, unlike any other food account. While others are peppy or serious, his account reflects a complete uber-cool and punk vibe as each video begins with, “ Yo! This is how you make..”
If you want to learn more about authentic and fusion Korean food, then we highly recommend Chef Chris. Filled with delicious recipes, hacks and fun, his videos have a class of their own. The way he talks into the camera makes you feel part of his crew, and you feel like you are standing right next to him in his kitchen.
11. That Dude Can Cook
Cooking food is a lot of fun especially when the person in the video is full of energy. Their energy easily transfers in us and in no time we are enjoying cooking with them. One such person is Sonny Hurrel, a professional chef who makes delicious new recipes everytime.
The videos are packed with fun, interesting hacks and very easy to follow.
Sonny does not use too many intricate ingredients and neither uses complicated moves. His recipes are very simple for beginners and his sense of humor certainly adds to the fun.
12. The Moody Foody
Don’t we all just love satisfying videos, so imagine a satisfying food video account on TikTok which has two of our favourite things in it? Fabrizio Villalpando is an expert in cooking delicious food. He gets you addicted to his fantastic recipes and slow chopping videos.
The videos by The Moody Foody will envelop you in a calm and peaceful vibe. With light music playing in the background and smooth pealing and chopping sounds, you won’t be able to stop yourself from watching them. This is such a nice change from the hyperactive vibe of TikTok.
13. Thisisiona
There are very few accounts on TikTok that show the importance of comfort food and how cooking and eating can be beautiful and enjoyable. If you love healthy food and enjoy making new recipes in the kitchen then you will love Iona’s whole vibe.
The videos are informational as well as fun. You get to learn a lot about cutting down toxic food choices and how to make healthy and delicious food. In case you are just a beginner, Thisisiona is a great place to start your new healthy cooking lifestyle.
14. What Willy
There are certain food accounts on TikTok that are funny, but nothing matches what WhatWilly has in store for you. Will Huges not just cooks some tasty food for you but also is a great comedian, making you laugh while you are trying to follow the recipe.
His videos are the perfect balance of information and jokes that will make you laugh out loud.
So if you are a little bit down, we highly recommend you go to Will’s account and enjoy some comfort food and some laughs.
15. Eitan
If you have ever seen any of Eitan Bernath’s videos then it might be shocking to hear that the boy is only 19 years old. Looking wise beyond his years and with a passion for cooking, you will instantly be hooked to Eitan’s videos.
Other than cooking yummy new recipes, Eitan delves in recreating popular TikTok food trends and recreating popular restaurant chain food at home. Eitan started his journey when he was 12 and has been gaining followers since then with his fantastic energy and genuine vibe.
So, These are the fifteen most popular and fun TikTok food accounts. While many other chefs are also doing a pretty good job we wanted to narrow down the list to just 15.
Conclusion
TikTok food accounts are a great way to learn about cooking, new hacks or how to make comfort food quickly at home. These tiktok accounts have also become integral in promoting a healthy lifestyle and healthy food choices.
You can recreate recipes by any of the above chefs at home. The list contains a variety of chefs some home chefs and some professional ones that can help you make any type of food from any cuisine. And if not anything, simply watching delicious cooking videos is a great way to beguile your time. Watching TikTok food videos is just as satisfying as it is interesting.
If you love some wholesome content on your feed with a dose of hilarious catchphrases then we highly recommend following Tabitha Brown. Tabitha is an actress you might know from The Chi and now creates some great food content on TikTok.
Tabitha is known for making delicious and healthy vegan recipes with an infectious enthusiasm that will make your day. With Tabitha, you don’t just get a simple hack or recipe. Her videos are relatable and filled with so much warmth that you will find yourself smiling for no reason at all.
3. Cooking With Shereen
If you love quick and to-the-point cooking videos, you will surely love Shereen Palvidas. Shereen’s videos are crisp and informative, always experimenting with new ideas, hacks, and recipes. With a no-nonsense attitude, Shereen believes anyone can cook if they want.
Her recipes are effortless to follow, whether it’s a simple pasta or a more complicated Beef welling. She believes they are no cooking rules and gives crucial tips and hacks for beginners who know little about cooking.
4. The Pasta Queen
If you love authentic, delicious Italian pasta, you must follow The Pasta Queen. Nadia Caterina Munno is a self-proclaimed pasta queen who is passionate about creating new pasta recipes. Nadia’s videos are full of excitement as well as information. Her genuine vibe, thick Italian accent and delicious pasta recipes will make your mouth water even on a full stomach and get you hooked. Follow the Pasta Queen to fill your day with positive vibes and delicious recipes.
5. Cooking Bomb
Vivian Aronson runs her own TikTok food account by the name of cooking bomb. Vivian’s videos are highly informative, and her style makes her extremely fun to watch. With Chinese roots, Vivian specialises in Chinese cuisine, creating delicious Chinese recipes that can be made every day or for special occasions. Full of coy smiles, warmth and little jokes, her videos are a fun watch and will get you addicted. With amazing production quality, Vivian’s videos will make you fall in love with Chinese food.
6. Thomas Straker
If you are a beginner looking for quick and easy recipes, you have to go watch Thomas Straker. Thomas Straker is a professional chef based in London who will teach you all that you need to know.
From creating simple recipes that you can make every day or even for special occasions, his videos are very informative and take you step-by-step through the process. The best part about Thomas is that he takes simple burgers and pasta and creates a fancy dish out of it that will leave you in awe.
7. Seema Gets Baked
Seema Pankhania is one of the most versatile cooks on TikTok, and if you are looking to impress your friends from any part of the globe, then we highly recommend visiting her TikTok account. Seema is quite proficient in South Asian cuisine, but she has taken it as a challenge to create a dish from every country. With her upbeat style and high-quality videos, you will be unable to stop yourself from stalking her account till the end.
8. Scheck Eats
Jeremy Scheck has dedicated his TikTok account to university students who love good food but do not want to spend so much, featuring delicious recipes on a budget. From creating beautiful looking plates of food and baking heavenly goodness, this skilled home chef has all the hacks you might be looking for. If not anything, one thing is for sure your mouth will water once you start watching videos by Scheck Eats.
9. A Cook Named Matt
While there are a lot of home chefs on TikTok, there are only a few who are professionals, and the accounts are dedicated to creating high-quality, delicious food. Matt Broussard is one of the most professional TikTok food accounts creating everything from Wagyu steak and spatzle.
The videos are very easy to understand and follow, allowing anyone to recreate the recipes at home. This TikTok food account is for the real food connoisseurs who love quality and extravagant taste.
10. Chef Chris Cho
Chef Chris Cho’s TikTok account has a whole vibe of its own, unlike any other food account. While others are peppy or serious, his account reflects a complete uber-cool and punk vibe as each video begins with, “ Yo! This is how you make..”
If you want to learn more about authentic and fusion Korean food, then we highly recommend Chef Chris. Filled with delicious recipes, hacks and fun, his videos have a class of their own. The way he talks into the camera makes you feel part of his crew, and you feel like you are standing right next to him in his kitchen.
11. That Dude Can Cook
Cooking food is a lot of fun especially when the person in the video is full of energy. Their energy easily transfers in us and in no time we are enjoying cooking with them. One such person is Sonny Hurrel, a professional chef who makes delicious new recipes everytime.
The videos are packed with fun, interesting hacks and very easy to follow.
Sonny does not use too many intricate ingredients and neither uses complicated moves. His recipes are very simple for beginners and his sense of humor certainly adds to the fun.
12. The Moody Foody
Don’t we all just love satisfying videos, so imagine a satisfying food video account on TikTok which has two of our favourite things in it? Fabrizio Villalpando is an expert in cooking delicious food. He gets you addicted to his fantastic recipes and slow chopping videos.
The videos by The Moody Foody will envelop you in a calm and peaceful vibe. With light music playing in the background and smooth pealing and chopping sounds, you won’t be able to stop yourself from watching them. This is such a nice change from the hyperactive vibe of TikTok.
13. Thisisiona
There are very few accounts on TikTok that show the importance of comfort food and how cooking and eating can be beautiful and enjoyable. If you love healthy food and enjoy making new recipes in the kitchen then you will love Iona’s whole vibe.
The videos are informational as well as fun. You get to learn a lot about cutting down toxic food choices and how to make healthy and delicious food. In case you are just a beginner, Thisisiona is a great place to start your new healthy cooking lifestyle.
14. What Willy
There are certain food accounts on TikTok that are funny, but nothing matches what WhatWilly has in store for you. Will Huges not just cooks some tasty food for you but also is a great comedian, making you laugh while you are trying to follow the recipe.
His videos are the perfect balance of information and jokes that will make you laugh out loud.
So if you are a little bit down, we highly recommend you go to Will’s account and enjoy some comfort food and some laughs.
15. Eitan
If you have ever seen any of Eitan Bernath’s videos then it might be shocking to hear that the boy is only 19 years old. Looking wise beyond his years and with a passion for cooking, you will instantly be hooked to Eitan’s videos.
Other than cooking yummy new recipes, Eitan delves in recreating popular TikTok food trends and recreating popular restaurant chain food at home. Eitan started his journey when he was 12 and has been gaining followers since then with his fantastic energy and genuine vibe.
So, These are the fifteen most popular and fun TikTok food accounts. While many other chefs are also doing a pretty good job we wanted to narrow down the list to just 15.
Conclusion
TikTok food accounts are a great way to learn about cooking, new hacks or how to make comfort food quickly at home. These tiktok accounts have also become integral in promoting a healthy lifestyle and healthy food choices.
You can recreate recipes by any of the above chefs at home. The list contains a variety of chefs some home chefs and some professional ones that can help you make any type of food from any cuisine. And if not anything, simply watching delicious cooking videos is a great way to beguile your time. Watching TikTok food videos is just as satisfying as it is interesting.
If you love some wholesome content on your feed with a dose of hilarious catchphrases then we highly recommend following Tabitha Brown. Tabitha is an actress you might know from The Chi and now creates some great food content on TikTok.
Tabitha is known for making delicious and healthy vegan recipes with an infectious enthusiasm that will make your day. With Tabitha, you don’t just get a simple hack or recipe. Her videos are relatable and filled with so much warmth that you will find yourself smiling for no reason at all.
3. Cooking With Shereen
If you love quick and to-the-point cooking videos, you will surely love Shereen Palvidas. Shereen’s videos are crisp and informative, always experimenting with new ideas, hacks, and recipes. With a no-nonsense attitude, Shereen believes anyone can cook if they want.
Her recipes are effortless to follow, whether it’s a simple pasta or a more complicated Beef welling. She believes they are no cooking rules and gives crucial tips and hacks for beginners who know little about cooking.
4. The Pasta Queen
If you love authentic, delicious Italian pasta, you must follow The Pasta Queen. Nadia Caterina Munno is a self-proclaimed pasta queen who is passionate about creating new pasta recipes. Nadia’s videos are full of excitement as well as information. Her genuine vibe, thick Italian accent and delicious pasta recipes will make your mouth water even on a full stomach and get you hooked. Follow the Pasta Queen to fill your day with positive vibes and delicious recipes.
5. Cooking Bomb
Vivian Aronson runs her own TikTok food account by the name of cooking bomb. Vivian’s videos are highly informative, and her style makes her extremely fun to watch. With Chinese roots, Vivian specialises in Chinese cuisine, creating delicious Chinese recipes that can be made every day or for special occasions. Full of coy smiles, warmth and little jokes, her videos are a fun watch and will get you addicted. With amazing production quality, Vivian’s videos will make you fall in love with Chinese food.
6. Thomas Straker
If you are a beginner looking for quick and easy recipes, you have to go watch Thomas Straker. Thomas Straker is a professional chef based in London who will teach you all that you need to know.
From creating simple recipes that you can make every day or even for special occasions, his videos are very informative and take you step-by-step through the process. The best part about Thomas is that he takes simple burgers and pasta and creates a fancy dish out of it that will leave you in awe.
7. Seema Gets Baked
Seema Pankhania is one of the most versatile cooks on TikTok, and if you are looking to impress your friends from any part of the globe, then we highly recommend visiting her TikTok account. Seema is quite proficient in South Asian cuisine, but she has taken it as a challenge to create a dish from every country. With her upbeat style and high-quality videos, you will be unable to stop yourself from stalking her account till the end.
8. Scheck Eats
Jeremy Scheck has dedicated his TikTok account to university students who love good food but do not want to spend so much, featuring delicious recipes on a budget. From creating beautiful looking plates of food and baking heavenly goodness, this skilled home chef has all the hacks you might be looking for. If not anything, one thing is for sure your mouth will water once you start watching videos by Scheck Eats.
9. A Cook Named Matt
While there are a lot of home chefs on TikTok, there are only a few who are professionals, and the accounts are dedicated to creating high-quality, delicious food. Matt Broussard is one of the most professional TikTok food accounts creating everything from Wagyu steak and spatzle.
The videos are very easy to understand and follow, allowing anyone to recreate the recipes at home. This TikTok food account is for the real food connoisseurs who love quality and extravagant taste.
10. Chef Chris Cho
Chef Chris Cho’s TikTok account has a whole vibe of its own, unlike any other food account. While others are peppy or serious, his account reflects a complete uber-cool and punk vibe as each video begins with, “ Yo! This is how you make..”
If you want to learn more about authentic and fusion Korean food, then we highly recommend Chef Chris. Filled with delicious recipes, hacks and fun, his videos have a class of their own. The way he talks into the camera makes you feel part of his crew, and you feel like you are standing right next to him in his kitchen.
11. That Dude Can Cook
Cooking food is a lot of fun especially when the person in the video is full of energy. Their energy easily transfers in us and in no time we are enjoying cooking with them. One such person is Sonny Hurrel, a professional chef who makes delicious new recipes everytime.
The videos are packed with fun, interesting hacks and very easy to follow.
Sonny does not use too many intricate ingredients and neither uses complicated moves. His recipes are very simple for beginners and his sense of humor certainly adds to the fun.
12. The Moody Foody
Don’t we all just love satisfying videos, so imagine a satisfying food video account on TikTok which has two of our favourite things in it? Fabrizio Villalpando is an expert in cooking delicious food. He gets you addicted to his fantastic recipes and slow chopping videos.
The videos by The Moody Foody will envelop you in a calm and peaceful vibe. With light music playing in the background and smooth pealing and chopping sounds, you won’t be able to stop yourself from watching them. This is such a nice change from the hyperactive vibe of TikTok.
13. Thisisiona
There are very few accounts on TikTok that show the importance of comfort food and how cooking and eating can be beautiful and enjoyable. If you love healthy food and enjoy making new recipes in the kitchen then you will love Iona’s whole vibe.
The videos are informational as well as fun. You get to learn a lot about cutting down toxic food choices and how to make healthy and delicious food. In case you are just a beginner, Thisisiona is a great place to start your new healthy cooking lifestyle.
14. What Willy
There are certain food accounts on TikTok that are funny, but nothing matches what WhatWilly has in store for you. Will Huges not just cooks some tasty food for you but also is a great comedian, making you laugh while you are trying to follow the recipe.
His videos are the perfect balance of information and jokes that will make you laugh out loud.
So if you are a little bit down, we highly recommend you go to Will’s account and enjoy some comfort food and some laughs.
15. Eitan
If you have ever seen any of Eitan Bernath’s videos then it might be shocking to hear that the boy is only 19 years old. Looking wise beyond his years and with a passion for cooking, you will instantly be hooked to Eitan’s videos.
Other than cooking yummy new recipes, Eitan delves in recreating popular TikTok food trends and recreating popular restaurant chain food at home. Eitan started his journey when he was 12 and has been gaining followers since then with his fantastic energy and genuine vibe.
So, These are the fifteen most popular and fun TikTok food accounts. While many other chefs are also doing a pretty good job we wanted to narrow down the list to just 15.
Conclusion
TikTok food accounts are a great way to learn about cooking, new hacks or how to make comfort food quickly at home. These tiktok accounts have also become integral in promoting a healthy lifestyle and healthy food choices.
You can recreate recipes by any of the above chefs at home. The list contains a variety of chefs some home chefs and some professional ones that can help you make any type of food from any cuisine. And if not anything, simply watching delicious cooking videos is a great way to beguile your time. Watching TikTok food videos is just as satisfying as it is interesting.
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- Title: "[New] Mastering TikTok Creating Unforgettable Campaigns for 2024"
- Author: Stephen
- Created at : 2024-05-23 04:02:42
- Updated at : 2024-05-24 04:02:42
- Link: https://tiktok-video-recordings.techidaily.com/new-mastering-tiktok-creating-unforgettable-campaigns-for-2024/
- License: This work is licensed under CC BY-NC-SA 4.0.
