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[New] The Blueprint to a Stellar TikTok Promotion Strategy for 2024
The Blueprint to a Stellar TikTok Promotion Strategy
The young audiences commonly use TikTok, with over 60% of its users aged between 10 and 29 years. The users range from influencers, individuals who use it for entertainment, and brands to gain authority and awareness. In 2020, most people spent their days at home, making its popularity explode. Conclusively, the marketing opportunities increased.
Individuals and brands can promote their businesses using the TikTok campaign. The high engagement of the young audience, as mentioned earlier, makes the app outstanding. 90% of the young audience accesses the app several times a day. The high accessibility guarantees broad reach. The breakthrough within the app is very high as compared to other apps. It ensures all videos have easy engagement. Despite you having a small circle, your videos can still go viral. The app’s design with TikTok campaigns helps businesses grow since you can easily access influencers and users within a limited physical location.
In this article
02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
03 Tips to Run an Excellent TikTok Ad Campaign
04 Some FAQs about TikTok Campaigns
Part 1: What are TikTok Campaigns?
If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.
The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.
Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.
The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:
- Brands that aim at marketing to customers aged 35 and below
- Brands that target young women, especially those aged from18 to 25 years
- Brands hoping to build a strong presence in Africa, the Middle East, or Asia
Types of TikTok ads/TikTok Brand Campaigns
The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.
1. In-feed ads
They are self-service ads that you can create through the TikTok Ad Manager interface.
2. Image ads
These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.
3. Video ads
Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.
Source: blog.hootsuite.com
4. Spark ads
They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.
5. Pangle Ads
They include Ads placed through the TikTok Audience Network.
6. Carousel ads
It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.
Source: blog.hootsuite.com
Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
1. NETFLIX WINS WITH USER-GENERATED CONTENT
Source: mediakix.com
Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.
The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.
2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE
Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.
3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS
Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.
Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.
4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER
It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.
The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.
5. MARC JACOBS PERFECTS TIKTOK DUETS
Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.
6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO
Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.
In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.
7. FLIGHTHOUSE IS A CONTENT POWERHOUSE
The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.
For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.
8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE
What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.
There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.
9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK
One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.
So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.
10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES
DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.
They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.
Part 3: Tips to Run an Excellent TikTok Ad Campaign
To successfully launch your first TikTok campaign, check out these five tips!
1. Create Your TikTok Pixel and Events
TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.
Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.
2. Craft Custom Audiences and Create Lookalikes from Them
Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.
The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.
3. Create Target Audiences that Aren’t Too Small
There are around 80 million TikTok users in the U.S. That’s a considerable number, though!
On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.
4. Develop Video Ads Made with TikTok Trends in Mind
You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.
5. Use Excellent Tool to Create Ads
Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Part 4: Some FAQs about TikTok Campaigns
1 - Are TikTok Ads Campaigns Effective?
The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.
2 - How does TikTok Promote Work?
TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.
3 - How can I boost my TikTok Post?
For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.
Here’s how Promote works
- Choose a video that you want to promote (can be from a TikTok account)
- Set up your promotion
- Watch your numbers grow
Conclusion
These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.
In this article
02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
03 Tips to Run an Excellent TikTok Ad Campaign
04 Some FAQs about TikTok Campaigns
Part 1: What are TikTok Campaigns?
If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.
The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.
Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.
The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:
- Brands that aim at marketing to customers aged 35 and below
- Brands that target young women, especially those aged from18 to 25 years
- Brands hoping to build a strong presence in Africa, the Middle East, or Asia
Types of TikTok ads/TikTok Brand Campaigns
The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.
1. In-feed ads
They are self-service ads that you can create through the TikTok Ad Manager interface.
2. Image ads
These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.
3. Video ads
Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.
Source: blog.hootsuite.com
4. Spark ads
They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.
5. Pangle Ads
They include Ads placed through the TikTok Audience Network.
6. Carousel ads
It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.
Source: blog.hootsuite.com
Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
1. NETFLIX WINS WITH USER-GENERATED CONTENT
Source: mediakix.com
Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.
The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.
2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE
Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.
3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS
Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.
Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.
4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER
It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.
The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.
5. MARC JACOBS PERFECTS TIKTOK DUETS
Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.
6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO
Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.
In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.
7. FLIGHTHOUSE IS A CONTENT POWERHOUSE
The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.
For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.
8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE
What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.
There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.
9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK
One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.
So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.
10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES
DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.
They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.
Part 3: Tips to Run an Excellent TikTok Ad Campaign
To successfully launch your first TikTok campaign, check out these five tips!
1. Create Your TikTok Pixel and Events
TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.
Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.
2. Craft Custom Audiences and Create Lookalikes from Them
Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.
The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.
3. Create Target Audiences that Aren’t Too Small
There are around 80 million TikTok users in the U.S. That’s a considerable number, though!
On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.
4. Develop Video Ads Made with TikTok Trends in Mind
You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.
5. Use Excellent Tool to Create Ads
Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Part 4: Some FAQs about TikTok Campaigns
1 - Are TikTok Ads Campaigns Effective?
The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.
2 - How does TikTok Promote Work?
TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.
3 - How can I boost my TikTok Post?
For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.
Here’s how Promote works
- Choose a video that you want to promote (can be from a TikTok account)
- Set up your promotion
- Watch your numbers grow
Conclusion
These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.
In this article
02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
03 Tips to Run an Excellent TikTok Ad Campaign
04 Some FAQs about TikTok Campaigns
Part 1: What are TikTok Campaigns?
If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.
The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.
Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.
The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:
- Brands that aim at marketing to customers aged 35 and below
- Brands that target young women, especially those aged from18 to 25 years
- Brands hoping to build a strong presence in Africa, the Middle East, or Asia
Types of TikTok ads/TikTok Brand Campaigns
The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.
1. In-feed ads
They are self-service ads that you can create through the TikTok Ad Manager interface.
2. Image ads
These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.
3. Video ads
Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.
Source: blog.hootsuite.com
4. Spark ads
They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.
5. Pangle Ads
They include Ads placed through the TikTok Audience Network.
6. Carousel ads
It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.
Source: blog.hootsuite.com
Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
1. NETFLIX WINS WITH USER-GENERATED CONTENT
Source: mediakix.com
Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.
The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.
2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE
Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.
3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS
Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.
Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.
4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER
It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.
The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.
5. MARC JACOBS PERFECTS TIKTOK DUETS
Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.
6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO
Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.
In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.
7. FLIGHTHOUSE IS A CONTENT POWERHOUSE
The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.
For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.
8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE
What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.
There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.
9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK
One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.
So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.
10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES
DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.
They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.
Part 3: Tips to Run an Excellent TikTok Ad Campaign
To successfully launch your first TikTok campaign, check out these five tips!
1. Create Your TikTok Pixel and Events
TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.
Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.
2. Craft Custom Audiences and Create Lookalikes from Them
Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.
The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.
3. Create Target Audiences that Aren’t Too Small
There are around 80 million TikTok users in the U.S. That’s a considerable number, though!
On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.
4. Develop Video Ads Made with TikTok Trends in Mind
You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.
5. Use Excellent Tool to Create Ads
Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Part 4: Some FAQs about TikTok Campaigns
1 - Are TikTok Ads Campaigns Effective?
The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.
2 - How does TikTok Promote Work?
TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.
3 - How can I boost my TikTok Post?
For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.
Here’s how Promote works
- Choose a video that you want to promote (can be from a TikTok account)
- Set up your promotion
- Watch your numbers grow
Conclusion
These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.
In this article
02 Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
03 Tips to Run an Excellent TikTok Ad Campaign
04 Some FAQs about TikTok Campaigns
Part 1: What are TikTok Campaigns?
If you intend on marketing to younger adults, especially women, then TikTok is the best platform. It makes this option be a natural fit. Women make up almost half the total number of users aged between 18 and 24 years in the advertising audience.
The largest TikTok audience is in the United States, with over 120,768,500 people. The percentage of adults within the app is the most exciting part. All TikTok ads can reach other countries apart from American content. They can reach Asia and the Middle East as well undoubtedly.
Ads on the TikTok ad campaign offer excellent reach if you intend to work with an international audience.
The question now is who needs to invest in TikTok advertisement? Brands with a range of audiences may find TikTok is a better platform to test their campaigns. Ads in the TikTok app are better for the following:
- Brands that aim at marketing to customers aged 35 and below
- Brands that target young women, especially those aged from18 to 25 years
- Brands hoping to build a strong presence in Africa, the Middle East, or Asia
Types of TikTok ads/TikTok Brand Campaigns
The below-mentioned best TikTok campaigns or ads are all kinds of successful TikTok campaigns that you will likely encounter while navigating through the TikTok app. The ads are limited, and not all can be accessed or seen in all areas.
1. In-feed ads
They are self-service ads that you can create through the TikTok Ad Manager interface.
2. Image ads
These ads only run in TikTok News Feeds apps like Babe, BuzzVideo, and TopBuzz. They include brand or app name, ad text, and an image.
3. Video ads
Videos here run from 5-60 seconds. Just as the image ads, they also include a brand and app name and ad text. Additionally, it consists of a video and an ad display image.
Source: blog.hootsuite.com
4. Spark ads
They allow your brand to boost organic content from other users or your account. Research conducted by TikTok has shown that these types of ads have a 24% higher competition rate and a 142% higher engagement rate than In-Feed ads.
5. Pangle Ads
They include Ads placed through the TikTok Audience Network.
6. Carousel ads
It only runs in TikTok’s News Feed apps, including 10 images with unique captions per ad.
Source: blog.hootsuite.com
Part 2: Top 10 TikTok Ads/ TikTok Brand Campaigns Examples Worth looking
1. NETFLIX WINS WITH USER-GENERATED CONTENT
Source: mediakix.com
Research has shown Netflix to be the second most followed brand behind Flighthouse on TikTok. Netflix has a massive pool of original content. The majority of the clips consist of interviews with actors, humorous skits, and video clips from the latest shows. Averagely three posts are posted on TikTok by Netflix within a day. The videos gain an average of over one million followers monthly.
The leading advertiser on TikTok is Netflix and produces one extensive scale TikTok campaign on average every month. For them, User-generated content has worked very well. Their #WhatsYourPower AR branded effect got used by over 112,000 people. It is likely the most significant amount of U.G.C. for any brand on TikTok so far.
2. E.L.F COSMETICS SETS TRENDS WITH TIKTOK LIVE
Cosmetic brand e.l.f. is a frontrunner in the best beauty brands on successful TikTok campaign examples. It is one of the first beauty brands to market through TikTok. The beauty brand recently created an NFT collection that promotes cryptocurrency, and the group launched its Twitch channel.
3. AMAZON TRACKS SALES THROUGH TIKTOK AMBASSADORS
Amazon understands marketing, so they use the TikTok influence to market their services with five accounts on TikTok run by Amazon. The five accounts are @amazonprimevideo, @amazonmusic,@amazonfashion, @amazon, and @primestudent. Among the five, Amazon Prime Video has the most followers, over 6.7M followers. The brand can launch great, traditional ads, and they have occasionally done that.
Amazon is the third most hashtag-challenged brand on TikTok, with Netflix and Kraft Foods leading the pack. They recognize influencers’ potential, which is why they partnered with over 40 micro and mega influencers in a single Amazon Fashion campaign as one of the best TikTok campaign ideas to carry their #PajamaJam challenge to the next level.
4. GYMSHARK SETS THE BAR FOR FITNESS ON TIKTOK AS AN EARLY ADOPTER
It possesses a great example of how jumping on trends pays off. They first published in April 2018 after joining TikTok out of the blues. Despite their content not being revolutionary, they make up for it with consistency.
The brand posts high-quality videos consistently and has a good understanding of its audience’s desire. It shares workout videos, motivational content, and a solid mix of memes which have helped them earn over 3.3M fans.
5. MARC JACOBS PERFECTS TIKTOK DUETS
Marc Jacobs mastered the art of TikTok duets and TikTok brand campaigns and propelled it to be one of the most followed brands on TikTok. The question is, how did this come to pass? The company launches branded Hashtag Challenges in the form of TikTok adverts, and each time, the TikTok duet feature is utilized. Their #PerfectAsIAm campaign, which constituted duets with Rickey Thompson and other three influencers in summer 2020, ended with 10.4B views. The brand followed up with a second #PerfectAsWeAre campaign in June 202. The challenge aimed at encouraging self-love, celebrating pride and individuality. Three massive TikTok influencers JojoSiwa, Bretman Rock, and Rickey Thompson, were featured. Over 13.7 B views and more than 2,000K U.G.C. accumulated from their campaigns.
6. DUNKIN’ WARMS UP TO GEN Z WITH CHARLI D’AMELIO
Dunkin is undoubtedly one of the best food brands on TikTok. It has more than 21 million likes and over three million followers. Its popularity with Gen Z on TikTok comes from their endorsement with TikTok star Charli D’Amelio.
In a smart move, a long-term sponsorship with Charli solidified their influence since he was already a proud Dunkin’ patron. Dunkin’ beverages appeared in over 120 of her TikToks, mostly unsponsored products.
7. FLIGHTHOUSE IS A CONTENT POWERHOUSE
The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok. Videos from this brand have more likes than any other branded account, ranking it fourth amongst the most liked accounts on TikTok.
For comparison, Flighthouse has over one billion more likes than Michael Le, a TikTok star with 50M followers. So far, Flighthouse has produced 4,300 TikToks, a greater content volume than any other brand on the app.
8. RED BULL BOLSTERS BRAND AWARENESS WITH SUSPENSEFUL FOOTAGE
What brands do well on TikTok? Any brand which can provide entertainment can do well. Red Bull is one of the largest branded content producers. Red Bul has posted over 2,660 videos so far, which is much higher than Charli D’Amelio and Addison Rae, two of TikTok’s most worthy influencers.
There are an average of two posts made by Red Bull in a day and receive around 1.2 million likes every month. Much of its content is unique and also incorporates humor into its strategy. They share a hilarious flop for every terrifying trick. The trick has far been effective at ensuring their audience still has attention for them.
9. BLUE DIAMOND ALMONDS SHOWS BRANDS IT’S NOT TOO LATE TO TRY TIKTOK
One of the newest brands in TikTok is the Blue Diamond Almonds brand, wherein a lot of research was conducted. It had no prior TikTok presence till June 2021. This time, they launched an enticing food challenge that highlighted their new line of spicy almonds.
So far, it has received over 11.6 B views. After partnering with three food influencers, the #28XTREMES challenge got promoted. The sponsored video with food creator @colincreates received 322 likes and over 10.1M views, thus becoming his most viewed video ever. The most significant impact of its success is the evidence that nothing is too limited. With a good strategy, everything is possible.
10. DICK’S SPORTING GOODS MAKES A GAMETIME DECISION WITH TIKTOK AD FEATURES
DICK’s Sporting Goods does not have the most considerable TikTok presence as it only has around 42.1K followers. However, their efforts paid off when they tried experimenting with TikTok. #NewFitFeelin, their first Branded Hashtag challenge, involved six influencers and inspired 1,136 pieces of U.G.C. It came to pass without using any Branded Effects.
They utilized TikTok’s Branded Effect option during their second campaign, WelcomeBack. The campaign has accumulated 7,020 UGC despite being launched at the beginning of August 2021. An impressive 500%+ rise in U.G.C. got recorded due to the Branded Effect usage.
Part 3: Tips to Run an Excellent TikTok Ad Campaign
To successfully launch your first TikTok campaign, check out these five tips!
1. Create Your TikTok Pixel and Events
TikTok has an events manager tool to run TikTok ad campaigns that allow you to track activities and app events on your website, just as other social channels use a piece of code. The TikTok pixel integrates well with Google Tag Manager and Shopify. An option is also available to manually install the pixel in your website’s header.
Once the base code of pixel installs on your site, you will get prompted to set the event rules using either Developer Mode or Standard Mode. You can select any above methods based on your conversion and business path.
2. Craft Custom Audiences and Create Lookalikes from Them
Take a second to make custom audiences depending upon app or website activity and your customer lists once your pixel installs. After that, develop lookalikes of those audiences.
The similar will come in handy when you’re making target audiences for such campaigns, and you’ll be able to eliminate some of your groups of ads to allow better waste management.
3. Create Target Audiences that Aren’t Too Small
There are around 80 million TikTok users in the U.S. That’s a considerable number, though!
On TikTok, those same targeting parameters would yield an audience size of 35K monthly active users. So, you need to focus on a pretty large target audience and create a niche around them.
4. Develop Video Ads Made with TikTok Trends in Mind
You’re interrupting someone’s feed with a brand ad that the user didn’t ask for but got anyway. Your content should be captivating, designed with TikTok consumption in mind, and concise.
5. Use Excellent Tool to Create Ads
Wondershare Filmora is an easy-to-use app for editing videos. We highly recommend it for editing perfect ads for TikTok. With this editing software app, you can add logos, images, and creative videos at any position. There are multiple filters, effects, and elements you can choose from to make perfect edits on TikTok campaigns.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Part 4: Some FAQs about TikTok Campaigns
1 - Are TikTok Ads Campaigns Effective?
The platform’s growing audience makes TikTok good for advertising. Its audience spans more than 150 countries, and it was one of the most downloaded apps worldwide in 2020. Additionally, you can place TikTok ads on the platform’s other products. With TikTok, you can target the right audience using location, interests, age, or gender.
2 - How does TikTok Promote Work?
TikTok app promotes work by helping people discover your videos which results in gaining followers. Additionally, more people get guided to your website. As you enable your video, it will display as an ad.
3 - How can I boost my TikTok Post?
For more detailed instructions, visit the TikTok Help Center or Visit ‘Promote’ in your TikTok app to get started.
Here’s how Promote works
- Choose a video that you want to promote (can be from a TikTok account)
- Set up your promotion
- Watch your numbers grow
Conclusion
These examples of TikTok campaigns and TikTok campaigns indicate that we are in a new era of advertising. The best tools for advertising are no longer Simple ads or platforms but the latest social media sites like TikTok, which is the best tool to target your audience in a more meaningful and relevant way. Instead, advertising in a creative manner is the current recipe for growth, and so it is better to adapt to the ever-changing consumer preferences regarding content type and channels. Ads should make the brand likable, relevant, and timely — pleasant, not ignored, and repulsive. The TikTok ad campaign, with its many forms, allows brands to take an engaging approach that offers higher user engagement.
Select Best TikTok Video Apps Reviewed
Best TikTok Video Editing Apps [Updated]
Shanoon Cox
Mar 27, 2024• Proven solutions
Becoming an instant online celebrity with millions of followers has never been easier. This trend started on YouTube and has spread to other social media like TikTok and Instagram . TikTok has already conquered the Asian market, but in recent years this video-sharing and social networking app is becoming popular across the globe.
Standing out from TikTok isn’t as easy as you thought, because you will face fierce competition, and you must do everything you can to improve the quality of the content you share on TikTok. So, in this article, we will look at the best TikTok video editing apps that will enable you to produce content that attracts millions of viewers.
How to Use the TikTok’s Built-in Video Editing Tools
In addition to viewing the content posted by other TikTok users, the app lets you record and edit videos. The video editing tools you are going to have at your disposal are basic but still powerful enough to enable you to enhance the 15 and 60-second videos you capture with TikTok.
To start making a new video, you have to tap on the + icon that is located at the bottom of the app’s home screen and then tap on the red Video button on the app’s Shooting page. Before you start recording, tap on the Add a Sound option if you would like to choose a song or an audio effect you would like to add to a video you’re creating.
Adding Texts in TikTok Video with TikTok: By Rhia
Moreover, the app lets you control the video’s playback speed , apply filters and effects or activate the Beauty mode before you start shooting. As we already noted, a video you record with TikTok cannot be longer than 60 seconds. Hence, after you capture your comedy sketch or create a music video, you’ll be able to apply stickers , voice or sound effects, filters, and visual effects or add text layers .
Each video you create with TikTok is different, which means that you have to try out different options in order to get the most out of the footage you record with this app. In addition, you can trim videos that are longer than 15 seconds and adjust the volume of a video’s original sound or the volume of its soundtrack.
The set of video and audio editing tools TikTok app provides can limit your options during the video editing process, but you can easily solve this issue by tapping on the Upload button that is located in the bottom right corner of the Shooting page.
This option enables you to use a video editing app that offers more advanced video editing tools to polish your videos before you upload them to TikTok. Once you are done editing, you can proceed to add the description of the video and choose if you want to enable comments, reactions, or give your followers the option to create duets.
Best Video Editing Apps for Creating TikTok Videos
The video editing options TikTok offers are not versatile enough to allow you to perform complex video editing tasks. That is why a growing number of TikTok’s users opt for third-party apps that are equipped with the tools they can use to improve the quality of the content they share on this social network. Here are some of the best video editing apps you can use on iOS or Android devices, as well as Mac and PC computers to create videos you share on TikTok.
- 1. iMovie
- 2. Adobe Rush
- 3. Timbre
- 4. FUNIMATE
- 5. VIZMATO
- 6. Splice
- 7. Filmmaker Pro Video Editor
- 8. Filmora
1. iMovie
Available for: macOS, iOS
What we like:
- Free and easy to use
- Rich music and audio effect library
- Fully customizable trailer templates and themes
Over the course of the last two decades, iMovie has become one of the most reliable video editing apps for iPhone, iPad and Mac users who don’t have advanced video editing skills. iMovie lets you choose from 14 trailer templates and 8 themes so that you can easily combine multiple video clips and create a soundtrack for them.
Additionally, this video editor for iOS and macOS devices grants you access to all the tools you are going to need to cut your footage, create PIP or green screen effects or record voiceovers for each video you edit with iMovie. All of these features make this video editor a perfect choice if you want to create short TikTok videos.
Cons:
- Adding your own music to projects you create in iMovie is not possible
- Lacks advanced video editing options
2. Adobe Rush
Available for: Windows, macOS, Android, iOS
What we like:
- Sharing videos to TikTok directly from Adobe Rush
- Cross-platform availability
- Compatible with Adobe’s professional video editing software products
You don’t have to be a video editing professional to record and edit videos with Adobe Rush since this cross-platform app makes it easy to create short social media videos. Adjusting a video’s aspect ratio, applying color grading effects or using some of the app’s motion graphics templates are just a few among numerous options you’ll have if you decide to install this app.
Additionally, you can adjust the Exposure, Vibrance or Shadows values in all video clips you import into a project you created in Adobe Rush. However, the free version of the app offers only limited capabilities and you must opt for a monthly or annual subscription model if you would like to expand the cloud storage space or export an unlimited number of videos each month.
Cons
- The app is not available in all parts of the world
- You can only export 3 videos per month with the free version of the app
3. Timbre
Available for: Android
What we like:
- Supports all common audio and video file formats
- Equipped with audio and video converters
- Adjusting video and audio playback speed is easy
Cutting or converting audio and video files is what Timbre was designed for. TikTok content creators in need of an app that allows them to create GIFs or remove any part of an audio or video clip should consider installing this app for Android phones
Besides changing the format of your audio and video files Timbre also enables you to customize the bitrate of those files and reduce their size. However, there isn’t much more you can do with Timbre other than merge, trim, cut orcompress video and audio clips, as applying visual effects, adding text layers or adjusting the brightness and contrast values of your footage is not possible with this app.
Cons
- No built-in audio library
- Previewing a video before exporting it is not an option
4. FUNIMATE
Available for: iOS , Android
What we like:
- Offers a broad spectrum of visual effects
- Allows users to choose from a variety of transitions
- Sharing videos to TikTok, Instagram or Facebook directly from the app is easy
Creating smooth short videos for TikTok is much easier if you can apply transitions between two clips or add real-time music video effects to them. FUNIMATE is one of the best video editing apps you can use to create the videos you share on TikTok since it offers more than a hundred visual effects and it lets you create effects on your own.
Moreover, you can participate in FUNIMATE’s daily challenges, get recognized by the app’s music video community and post your videos to TikTok or any other social network you want. Making in-app purchases is necessary if you want to have access to all of the app’s features.
Cons
- The free version of FUNIMATE watermarks videos
- No color grading options
5. VIZMATO
Available for: Android , iOS
What we like:
- Fun voice modulation features
- Easily customizable video themes
- Excellent lip-syncing options
In case you decide to install this app on your Android or iOS device you’ll get much more than a simple video editor because you will become a part of the VIZMATO’s community of video content creators.
In addition to more than twenty video themes, you’ll also gain access to over a hundred tunes you can use in all projects you create with VIZMATO. The app is also equipped with a PRO HD Video Recorder that enables you to apply live visual effects and play music while the recording session is still in progress which makes VIZMATO a perfect choice for lip-syncing videos .
Cons
- You must upgrade to the pro version of the app to remove the watermark
- More expensive than similar video editing apps
6. Splice
Available for: iOS
What we like:
- Equipped with powerful audio editing tools
- Syncs videos to music beat automatically
- Built-in voice recording features
Performing any of the basic video editing actions like cutting or trimming video clips with this app is a straightforward process. Besides enabling you to manipulate your footage in virtually any way you want, Splice can also sync your video clips to the beats of a song automatically.
The app supports multi-track audio editing which enables you to create perfect soundtracks for the videos you share on TikTok or any other social network. Installing Splice on your iOS device will grant you access to a voice recorder and enable you to create voiceovers for all videos you create with this app.
Cons
- The free version of Splice offers only limited audio and video editing capabilities
- Sharing videos to TikTok directly from Splice is not possible
7. Filmmaker Pro Video Editor
Available for: iOS
What we like:
- Support for 4K videos
- Offers 72 audio tracks
- A rich selection of text overlays, stickers, and illustrations
In case you are looking for a video editor that lets you create professional-looking videos you can share on TikTok, Filmmaker Pro is probably one of the best options you have at your disposal. The app doesn’t limit the number of projects you can create, which makes it perfect for all TikTok users who want to share new videos on this platform on a daily basis.
Applying transitions, changing a video’s playback speed or fading in and fading out audio is easy even if you never edited a video before. However, some of the app’s features can be overwhelming for novice video editors.
Cons
- You must make an in-app purchase in order to start using the app’s sound effect collection
- Videos created with the free version of Filmmaker Pro are watermarked
8. Filmora
Available for: Android , iOS
What we like:
- Supports multi-track audio and video editing
- Provides voice-recording options
- Offers a broad spectrum of visual and audio effects
Taking your TikTok videos to the next level won’t be difficult if you choose to edit them with Filmora. This video editor for iOS and Android devices has all the tools you are going to need while processing audio and video files.
In addition to hundreds of effects, stickers, and filters Filmora is also equipped with a music library that contains popular songs and sound effects. The app’s timeline lets you add new audio tracks which makes it easier to sync audio and video assets you want to use in your projects. What’s more, adjusting the volume of the audio files you place on the Filmora’s timeline is a straightforward process that takes only a few moments of your time.
Cons:
- You must opt for a subscription model in order to remove a watermark
- No video recording options
After knowing the best 10 TikTok editing apps on your phone, it is time to explore versatile TikTok video editor on your PC.
Editing Video for TikTok with Filmora Editor
Available for: macOS, Windows
What we like:
- Supports 4K editing
- Provides hundreds of visual and audio effects
- Powerful sound and video editing tools
For Win 7 or later (64-bit)
Secure Download
For macOS 10.14 or later
Secure Download
Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>
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Filmora grants you access to the edit videos with rich tools you are going to need to create music or comedy videos you would like to share on TikTok. This video editing software for Mac and PC computers lets you edit footage recorded with action cameras , smartphones, DSLRs and all other types of digital cameras.
Trimming or cutting video clips, creating a soundtrack for a video or choosing a project’s resolution and aspect ratio are just a few among countless things you can do in Filmora. The video editor’s exporting features are equally impressive since you can choose the device on which the video is going to be played or decide if you want to save the video locally or upload it to your Vimeo or YouTube channel.
Cons
- Exporting videos to TikTok from Filmora is not possible
- Requires at least basic video editing skills
Conclusion
TikTok already attracts millions of content creators and the app’s popularity can only continue to grow in the foreseeable future. So, if you would like to join one of the fastest-growing social networks in the world, you must make sure that the videos you share stand out from the crowd. Each of the video editing apps we featured in this article can help you improve the quality of the videos you share on TikTok. Which of the best TikTok video editing apps are you going to choose? Leave a comment and share your opinions with us.
FAQ: Discover More about TikTok Video Editing Apps
1. What is the best editing app for Tik Tok?
Besides TikTok’s built-in video editing tool, there are other incredible editing apps for TikTok, such as ViaMaker, Filmora, and so on.
2. How do you make a good Tik Tok video?
If you are new to TikTok, here are several tips to help you make a good TikTok video. Follow the trend and choose popular music are always helpful. Besides, you can join a viral craze or a hashtag challenge.
3. Can you edit a TikTok video after posting?
Unfortunately, you can’t change much about the TikTok videos after you posted them online. However, you can still tweak it a bit and reupload it.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
Becoming an instant online celebrity with millions of followers has never been easier. This trend started on YouTube and has spread to other social media like TikTok and Instagram . TikTok has already conquered the Asian market, but in recent years this video-sharing and social networking app is becoming popular across the globe.
Standing out from TikTok isn’t as easy as you thought, because you will face fierce competition, and you must do everything you can to improve the quality of the content you share on TikTok. So, in this article, we will look at the best TikTok video editing apps that will enable you to produce content that attracts millions of viewers.
How to Use the TikTok’s Built-in Video Editing Tools
In addition to viewing the content posted by other TikTok users, the app lets you record and edit videos. The video editing tools you are going to have at your disposal are basic but still powerful enough to enable you to enhance the 15 and 60-second videos you capture with TikTok.
To start making a new video, you have to tap on the + icon that is located at the bottom of the app’s home screen and then tap on the red Video button on the app’s Shooting page. Before you start recording, tap on the Add a Sound option if you would like to choose a song or an audio effect you would like to add to a video you’re creating.
Adding Texts in TikTok Video with TikTok: By Rhia
Moreover, the app lets you control the video’s playback speed , apply filters and effects or activate the Beauty mode before you start shooting. As we already noted, a video you record with TikTok cannot be longer than 60 seconds. Hence, after you capture your comedy sketch or create a music video, you’ll be able to apply stickers , voice or sound effects, filters, and visual effects or add text layers .
Each video you create with TikTok is different, which means that you have to try out different options in order to get the most out of the footage you record with this app. In addition, you can trim videos that are longer than 15 seconds and adjust the volume of a video’s original sound or the volume of its soundtrack.
The set of video and audio editing tools TikTok app provides can limit your options during the video editing process, but you can easily solve this issue by tapping on the Upload button that is located in the bottom right corner of the Shooting page.
This option enables you to use a video editing app that offers more advanced video editing tools to polish your videos before you upload them to TikTok. Once you are done editing, you can proceed to add the description of the video and choose if you want to enable comments, reactions, or give your followers the option to create duets.
Best Video Editing Apps for Creating TikTok Videos
The video editing options TikTok offers are not versatile enough to allow you to perform complex video editing tasks. That is why a growing number of TikTok’s users opt for third-party apps that are equipped with the tools they can use to improve the quality of the content they share on this social network. Here are some of the best video editing apps you can use on iOS or Android devices, as well as Mac and PC computers to create videos you share on TikTok.
- 1. iMovie
- 2. Adobe Rush
- 3. Timbre
- 4. FUNIMATE
- 5. VIZMATO
- 6. Splice
- 7. Filmmaker Pro Video Editor
- 8. Filmora
1. iMovie
Available for: macOS, iOS
What we like:
- Free and easy to use
- Rich music and audio effect library
- Fully customizable trailer templates and themes
Over the course of the last two decades, iMovie has become one of the most reliable video editing apps for iPhone, iPad and Mac users who don’t have advanced video editing skills. iMovie lets you choose from 14 trailer templates and 8 themes so that you can easily combine multiple video clips and create a soundtrack for them.
Additionally, this video editor for iOS and macOS devices grants you access to all the tools you are going to need to cut your footage, create PIP or green screen effects or record voiceovers for each video you edit with iMovie. All of these features make this video editor a perfect choice if you want to create short TikTok videos.
Cons:
- Adding your own music to projects you create in iMovie is not possible
- Lacks advanced video editing options
2. Adobe Rush
Available for: Windows, macOS, Android, iOS
What we like:
- Sharing videos to TikTok directly from Adobe Rush
- Cross-platform availability
- Compatible with Adobe’s professional video editing software products
You don’t have to be a video editing professional to record and edit videos with Adobe Rush since this cross-platform app makes it easy to create short social media videos. Adjusting a video’s aspect ratio, applying color grading effects or using some of the app’s motion graphics templates are just a few among numerous options you’ll have if you decide to install this app.
Additionally, you can adjust the Exposure, Vibrance or Shadows values in all video clips you import into a project you created in Adobe Rush. However, the free version of the app offers only limited capabilities and you must opt for a monthly or annual subscription model if you would like to expand the cloud storage space or export an unlimited number of videos each month.
Cons
- The app is not available in all parts of the world
- You can only export 3 videos per month with the free version of the app
3. Timbre
Available for: Android
What we like:
- Supports all common audio and video file formats
- Equipped with audio and video converters
- Adjusting video and audio playback speed is easy
Cutting or converting audio and video files is what Timbre was designed for. TikTok content creators in need of an app that allows them to create GIFs or remove any part of an audio or video clip should consider installing this app for Android phones
Besides changing the format of your audio and video files Timbre also enables you to customize the bitrate of those files and reduce their size. However, there isn’t much more you can do with Timbre other than merge, trim, cut orcompress video and audio clips, as applying visual effects, adding text layers or adjusting the brightness and contrast values of your footage is not possible with this app.
Cons
- No built-in audio library
- Previewing a video before exporting it is not an option
4. FUNIMATE
Available for: iOS , Android
What we like:
- Offers a broad spectrum of visual effects
- Allows users to choose from a variety of transitions
- Sharing videos to TikTok, Instagram or Facebook directly from the app is easy
Creating smooth short videos for TikTok is much easier if you can apply transitions between two clips or add real-time music video effects to them. FUNIMATE is one of the best video editing apps you can use to create the videos you share on TikTok since it offers more than a hundred visual effects and it lets you create effects on your own.
Moreover, you can participate in FUNIMATE’s daily challenges, get recognized by the app’s music video community and post your videos to TikTok or any other social network you want. Making in-app purchases is necessary if you want to have access to all of the app’s features.
Cons
- The free version of FUNIMATE watermarks videos
- No color grading options
5. VIZMATO
Available for: Android , iOS
What we like:
- Fun voice modulation features
- Easily customizable video themes
- Excellent lip-syncing options
In case you decide to install this app on your Android or iOS device you’ll get much more than a simple video editor because you will become a part of the VIZMATO’s community of video content creators.
In addition to more than twenty video themes, you’ll also gain access to over a hundred tunes you can use in all projects you create with VIZMATO. The app is also equipped with a PRO HD Video Recorder that enables you to apply live visual effects and play music while the recording session is still in progress which makes VIZMATO a perfect choice for lip-syncing videos .
Cons
- You must upgrade to the pro version of the app to remove the watermark
- More expensive than similar video editing apps
6. Splice
Available for: iOS
What we like:
- Equipped with powerful audio editing tools
- Syncs videos to music beat automatically
- Built-in voice recording features
Performing any of the basic video editing actions like cutting or trimming video clips with this app is a straightforward process. Besides enabling you to manipulate your footage in virtually any way you want, Splice can also sync your video clips to the beats of a song automatically.
The app supports multi-track audio editing which enables you to create perfect soundtracks for the videos you share on TikTok or any other social network. Installing Splice on your iOS device will grant you access to a voice recorder and enable you to create voiceovers for all videos you create with this app.
Cons
- The free version of Splice offers only limited audio and video editing capabilities
- Sharing videos to TikTok directly from Splice is not possible
7. Filmmaker Pro Video Editor
Available for: iOS
What we like:
- Support for 4K videos
- Offers 72 audio tracks
- A rich selection of text overlays, stickers, and illustrations
In case you are looking for a video editor that lets you create professional-looking videos you can share on TikTok, Filmmaker Pro is probably one of the best options you have at your disposal. The app doesn’t limit the number of projects you can create, which makes it perfect for all TikTok users who want to share new videos on this platform on a daily basis.
Applying transitions, changing a video’s playback speed or fading in and fading out audio is easy even if you never edited a video before. However, some of the app’s features can be overwhelming for novice video editors.
Cons
- You must make an in-app purchase in order to start using the app’s sound effect collection
- Videos created with the free version of Filmmaker Pro are watermarked
8. Filmora
Available for: Android , iOS
What we like:
- Supports multi-track audio and video editing
- Provides voice-recording options
- Offers a broad spectrum of visual and audio effects
Taking your TikTok videos to the next level won’t be difficult if you choose to edit them with Filmora. This video editor for iOS and Android devices has all the tools you are going to need while processing audio and video files.
In addition to hundreds of effects, stickers, and filters Filmora is also equipped with a music library that contains popular songs and sound effects. The app’s timeline lets you add new audio tracks which makes it easier to sync audio and video assets you want to use in your projects. What’s more, adjusting the volume of the audio files you place on the Filmora’s timeline is a straightforward process that takes only a few moments of your time.
Cons:
- You must opt for a subscription model in order to remove a watermark
- No video recording options
After knowing the best 10 TikTok editing apps on your phone, it is time to explore versatile TikTok video editor on your PC.
Editing Video for TikTok with Filmora Editor
Available for: macOS, Windows
What we like:
- Supports 4K editing
- Provides hundreds of visual and audio effects
- Powerful sound and video editing tools
For Win 7 or later (64-bit)
Secure Download
For macOS 10.14 or later
Secure Download
Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>
download filmora app for ios ](https://app.adjust.com/b0k9hf2%5F4bsu85t ) download filmora app for android ](https://app.adjust.com/b0k9hf2%5F4bsu85t )
Filmora grants you access to the edit videos with rich tools you are going to need to create music or comedy videos you would like to share on TikTok. This video editing software for Mac and PC computers lets you edit footage recorded with action cameras , smartphones, DSLRs and all other types of digital cameras.
Trimming or cutting video clips, creating a soundtrack for a video or choosing a project’s resolution and aspect ratio are just a few among countless things you can do in Filmora. The video editor’s exporting features are equally impressive since you can choose the device on which the video is going to be played or decide if you want to save the video locally or upload it to your Vimeo or YouTube channel.
Cons
- Exporting videos to TikTok from Filmora is not possible
- Requires at least basic video editing skills
Conclusion
TikTok already attracts millions of content creators and the app’s popularity can only continue to grow in the foreseeable future. So, if you would like to join one of the fastest-growing social networks in the world, you must make sure that the videos you share stand out from the crowd. Each of the video editing apps we featured in this article can help you improve the quality of the videos you share on TikTok. Which of the best TikTok video editing apps are you going to choose? Leave a comment and share your opinions with us.
FAQ: Discover More about TikTok Video Editing Apps
1. What is the best editing app for Tik Tok?
Besides TikTok’s built-in video editing tool, there are other incredible editing apps for TikTok, such as ViaMaker, Filmora, and so on.
2. How do you make a good Tik Tok video?
If you are new to TikTok, here are several tips to help you make a good TikTok video. Follow the trend and choose popular music are always helpful. Besides, you can join a viral craze or a hashtag challenge.
3. Can you edit a TikTok video after posting?
Unfortunately, you can’t change much about the TikTok videos after you posted them online. However, you can still tweak it a bit and reupload it.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
Becoming an instant online celebrity with millions of followers has never been easier. This trend started on YouTube and has spread to other social media like TikTok and Instagram . TikTok has already conquered the Asian market, but in recent years this video-sharing and social networking app is becoming popular across the globe.
Standing out from TikTok isn’t as easy as you thought, because you will face fierce competition, and you must do everything you can to improve the quality of the content you share on TikTok. So, in this article, we will look at the best TikTok video editing apps that will enable you to produce content that attracts millions of viewers.
How to Use the TikTok’s Built-in Video Editing Tools
In addition to viewing the content posted by other TikTok users, the app lets you record and edit videos. The video editing tools you are going to have at your disposal are basic but still powerful enough to enable you to enhance the 15 and 60-second videos you capture with TikTok.
To start making a new video, you have to tap on the + icon that is located at the bottom of the app’s home screen and then tap on the red Video button on the app’s Shooting page. Before you start recording, tap on the Add a Sound option if you would like to choose a song or an audio effect you would like to add to a video you’re creating.
Adding Texts in TikTok Video with TikTok: By Rhia
Moreover, the app lets you control the video’s playback speed , apply filters and effects or activate the Beauty mode before you start shooting. As we already noted, a video you record with TikTok cannot be longer than 60 seconds. Hence, after you capture your comedy sketch or create a music video, you’ll be able to apply stickers , voice or sound effects, filters, and visual effects or add text layers .
Each video you create with TikTok is different, which means that you have to try out different options in order to get the most out of the footage you record with this app. In addition, you can trim videos that are longer than 15 seconds and adjust the volume of a video’s original sound or the volume of its soundtrack.
The set of video and audio editing tools TikTok app provides can limit your options during the video editing process, but you can easily solve this issue by tapping on the Upload button that is located in the bottom right corner of the Shooting page.
This option enables you to use a video editing app that offers more advanced video editing tools to polish your videos before you upload them to TikTok. Once you are done editing, you can proceed to add the description of the video and choose if you want to enable comments, reactions, or give your followers the option to create duets.
Best Video Editing Apps for Creating TikTok Videos
The video editing options TikTok offers are not versatile enough to allow you to perform complex video editing tasks. That is why a growing number of TikTok’s users opt for third-party apps that are equipped with the tools they can use to improve the quality of the content they share on this social network. Here are some of the best video editing apps you can use on iOS or Android devices, as well as Mac and PC computers to create videos you share on TikTok.
- 1. iMovie
- 2. Adobe Rush
- 3. Timbre
- 4. FUNIMATE
- 5. VIZMATO
- 6. Splice
- 7. Filmmaker Pro Video Editor
- 8. Filmora
1. iMovie
Available for: macOS, iOS
What we like:
- Free and easy to use
- Rich music and audio effect library
- Fully customizable trailer templates and themes
Over the course of the last two decades, iMovie has become one of the most reliable video editing apps for iPhone, iPad and Mac users who don’t have advanced video editing skills. iMovie lets you choose from 14 trailer templates and 8 themes so that you can easily combine multiple video clips and create a soundtrack for them.
Additionally, this video editor for iOS and macOS devices grants you access to all the tools you are going to need to cut your footage, create PIP or green screen effects or record voiceovers for each video you edit with iMovie. All of these features make this video editor a perfect choice if you want to create short TikTok videos.
Cons:
- Adding your own music to projects you create in iMovie is not possible
- Lacks advanced video editing options
2. Adobe Rush
Available for: Windows, macOS, Android, iOS
What we like:
- Sharing videos to TikTok directly from Adobe Rush
- Cross-platform availability
- Compatible with Adobe’s professional video editing software products
You don’t have to be a video editing professional to record and edit videos with Adobe Rush since this cross-platform app makes it easy to create short social media videos. Adjusting a video’s aspect ratio, applying color grading effects or using some of the app’s motion graphics templates are just a few among numerous options you’ll have if you decide to install this app.
Additionally, you can adjust the Exposure, Vibrance or Shadows values in all video clips you import into a project you created in Adobe Rush. However, the free version of the app offers only limited capabilities and you must opt for a monthly or annual subscription model if you would like to expand the cloud storage space or export an unlimited number of videos each month.
Cons
- The app is not available in all parts of the world
- You can only export 3 videos per month with the free version of the app
3. Timbre
Available for: Android
What we like:
- Supports all common audio and video file formats
- Equipped with audio and video converters
- Adjusting video and audio playback speed is easy
Cutting or converting audio and video files is what Timbre was designed for. TikTok content creators in need of an app that allows them to create GIFs or remove any part of an audio or video clip should consider installing this app for Android phones
Besides changing the format of your audio and video files Timbre also enables you to customize the bitrate of those files and reduce their size. However, there isn’t much more you can do with Timbre other than merge, trim, cut orcompress video and audio clips, as applying visual effects, adding text layers or adjusting the brightness and contrast values of your footage is not possible with this app.
Cons
- No built-in audio library
- Previewing a video before exporting it is not an option
4. FUNIMATE
Available for: iOS , Android
What we like:
- Offers a broad spectrum of visual effects
- Allows users to choose from a variety of transitions
- Sharing videos to TikTok, Instagram or Facebook directly from the app is easy
Creating smooth short videos for TikTok is much easier if you can apply transitions between two clips or add real-time music video effects to them. FUNIMATE is one of the best video editing apps you can use to create the videos you share on TikTok since it offers more than a hundred visual effects and it lets you create effects on your own.
Moreover, you can participate in FUNIMATE’s daily challenges, get recognized by the app’s music video community and post your videos to TikTok or any other social network you want. Making in-app purchases is necessary if you want to have access to all of the app’s features.
Cons
- The free version of FUNIMATE watermarks videos
- No color grading options
5. VIZMATO
Available for: Android , iOS
What we like:
- Fun voice modulation features
- Easily customizable video themes
- Excellent lip-syncing options
In case you decide to install this app on your Android or iOS device you’ll get much more than a simple video editor because you will become a part of the VIZMATO’s community of video content creators.
In addition to more than twenty video themes, you’ll also gain access to over a hundred tunes you can use in all projects you create with VIZMATO. The app is also equipped with a PRO HD Video Recorder that enables you to apply live visual effects and play music while the recording session is still in progress which makes VIZMATO a perfect choice for lip-syncing videos .
Cons
- You must upgrade to the pro version of the app to remove the watermark
- More expensive than similar video editing apps
6. Splice
Available for: iOS
What we like:
- Equipped with powerful audio editing tools
- Syncs videos to music beat automatically
- Built-in voice recording features
Performing any of the basic video editing actions like cutting or trimming video clips with this app is a straightforward process. Besides enabling you to manipulate your footage in virtually any way you want, Splice can also sync your video clips to the beats of a song automatically.
The app supports multi-track audio editing which enables you to create perfect soundtracks for the videos you share on TikTok or any other social network. Installing Splice on your iOS device will grant you access to a voice recorder and enable you to create voiceovers for all videos you create with this app.
Cons
- The free version of Splice offers only limited audio and video editing capabilities
- Sharing videos to TikTok directly from Splice is not possible
7. Filmmaker Pro Video Editor
Available for: iOS
What we like:
- Support for 4K videos
- Offers 72 audio tracks
- A rich selection of text overlays, stickers, and illustrations
In case you are looking for a video editor that lets you create professional-looking videos you can share on TikTok, Filmmaker Pro is probably one of the best options you have at your disposal. The app doesn’t limit the number of projects you can create, which makes it perfect for all TikTok users who want to share new videos on this platform on a daily basis.
Applying transitions, changing a video’s playback speed or fading in and fading out audio is easy even if you never edited a video before. However, some of the app’s features can be overwhelming for novice video editors.
Cons
- You must make an in-app purchase in order to start using the app’s sound effect collection
- Videos created with the free version of Filmmaker Pro are watermarked
8. Filmora
Available for: Android , iOS
What we like:
- Supports multi-track audio and video editing
- Provides voice-recording options
- Offers a broad spectrum of visual and audio effects
Taking your TikTok videos to the next level won’t be difficult if you choose to edit them with Filmora. This video editor for iOS and Android devices has all the tools you are going to need while processing audio and video files.
In addition to hundreds of effects, stickers, and filters Filmora is also equipped with a music library that contains popular songs and sound effects. The app’s timeline lets you add new audio tracks which makes it easier to sync audio and video assets you want to use in your projects. What’s more, adjusting the volume of the audio files you place on the Filmora’s timeline is a straightforward process that takes only a few moments of your time.
Cons:
- You must opt for a subscription model in order to remove a watermark
- No video recording options
After knowing the best 10 TikTok editing apps on your phone, it is time to explore versatile TikTok video editor on your PC.
Editing Video for TikTok with Filmora Editor
Available for: macOS, Windows
What we like:
- Supports 4K editing
- Provides hundreds of visual and audio effects
- Powerful sound and video editing tools
For Win 7 or later (64-bit)
Secure Download
For macOS 10.14 or later
Secure Download
Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>
download filmora app for ios ](https://app.adjust.com/b0k9hf2%5F4bsu85t ) download filmora app for android ](https://app.adjust.com/b0k9hf2%5F4bsu85t )
Filmora grants you access to the edit videos with rich tools you are going to need to create music or comedy videos you would like to share on TikTok. This video editing software for Mac and PC computers lets you edit footage recorded with action cameras , smartphones, DSLRs and all other types of digital cameras.
Trimming or cutting video clips, creating a soundtrack for a video or choosing a project’s resolution and aspect ratio are just a few among countless things you can do in Filmora. The video editor’s exporting features are equally impressive since you can choose the device on which the video is going to be played or decide if you want to save the video locally or upload it to your Vimeo or YouTube channel.
Cons
- Exporting videos to TikTok from Filmora is not possible
- Requires at least basic video editing skills
Conclusion
TikTok already attracts millions of content creators and the app’s popularity can only continue to grow in the foreseeable future. So, if you would like to join one of the fastest-growing social networks in the world, you must make sure that the videos you share stand out from the crowd. Each of the video editing apps we featured in this article can help you improve the quality of the videos you share on TikTok. Which of the best TikTok video editing apps are you going to choose? Leave a comment and share your opinions with us.
FAQ: Discover More about TikTok Video Editing Apps
1. What is the best editing app for Tik Tok?
Besides TikTok’s built-in video editing tool, there are other incredible editing apps for TikTok, such as ViaMaker, Filmora, and so on.
2. How do you make a good Tik Tok video?
If you are new to TikTok, here are several tips to help you make a good TikTok video. Follow the trend and choose popular music are always helpful. Besides, you can join a viral craze or a hashtag challenge.
3. Can you edit a TikTok video after posting?
Unfortunately, you can’t change much about the TikTok videos after you posted them online. However, you can still tweak it a bit and reupload it.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
Becoming an instant online celebrity with millions of followers has never been easier. This trend started on YouTube and has spread to other social media like TikTok and Instagram . TikTok has already conquered the Asian market, but in recent years this video-sharing and social networking app is becoming popular across the globe.
Standing out from TikTok isn’t as easy as you thought, because you will face fierce competition, and you must do everything you can to improve the quality of the content you share on TikTok. So, in this article, we will look at the best TikTok video editing apps that will enable you to produce content that attracts millions of viewers.
How to Use the TikTok’s Built-in Video Editing Tools
In addition to viewing the content posted by other TikTok users, the app lets you record and edit videos. The video editing tools you are going to have at your disposal are basic but still powerful enough to enable you to enhance the 15 and 60-second videos you capture with TikTok.
To start making a new video, you have to tap on the + icon that is located at the bottom of the app’s home screen and then tap on the red Video button on the app’s Shooting page. Before you start recording, tap on the Add a Sound option if you would like to choose a song or an audio effect you would like to add to a video you’re creating.
Adding Texts in TikTok Video with TikTok: By Rhia
Moreover, the app lets you control the video’s playback speed , apply filters and effects or activate the Beauty mode before you start shooting. As we already noted, a video you record with TikTok cannot be longer than 60 seconds. Hence, after you capture your comedy sketch or create a music video, you’ll be able to apply stickers , voice or sound effects, filters, and visual effects or add text layers .
Each video you create with TikTok is different, which means that you have to try out different options in order to get the most out of the footage you record with this app. In addition, you can trim videos that are longer than 15 seconds and adjust the volume of a video’s original sound or the volume of its soundtrack.
The set of video and audio editing tools TikTok app provides can limit your options during the video editing process, but you can easily solve this issue by tapping on the Upload button that is located in the bottom right corner of the Shooting page.
This option enables you to use a video editing app that offers more advanced video editing tools to polish your videos before you upload them to TikTok. Once you are done editing, you can proceed to add the description of the video and choose if you want to enable comments, reactions, or give your followers the option to create duets.
Best Video Editing Apps for Creating TikTok Videos
The video editing options TikTok offers are not versatile enough to allow you to perform complex video editing tasks. That is why a growing number of TikTok’s users opt for third-party apps that are equipped with the tools they can use to improve the quality of the content they share on this social network. Here are some of the best video editing apps you can use on iOS or Android devices, as well as Mac and PC computers to create videos you share on TikTok.
- 1. iMovie
- 2. Adobe Rush
- 3. Timbre
- 4. FUNIMATE
- 5. VIZMATO
- 6. Splice
- 7. Filmmaker Pro Video Editor
- 8. Filmora
1. iMovie
Available for: macOS, iOS
What we like:
- Free and easy to use
- Rich music and audio effect library
- Fully customizable trailer templates and themes
Over the course of the last two decades, iMovie has become one of the most reliable video editing apps for iPhone, iPad and Mac users who don’t have advanced video editing skills. iMovie lets you choose from 14 trailer templates and 8 themes so that you can easily combine multiple video clips and create a soundtrack for them.
Additionally, this video editor for iOS and macOS devices grants you access to all the tools you are going to need to cut your footage, create PIP or green screen effects or record voiceovers for each video you edit with iMovie. All of these features make this video editor a perfect choice if you want to create short TikTok videos.
Cons:
- Adding your own music to projects you create in iMovie is not possible
- Lacks advanced video editing options
2. Adobe Rush
Available for: Windows, macOS, Android, iOS
What we like:
- Sharing videos to TikTok directly from Adobe Rush
- Cross-platform availability
- Compatible with Adobe’s professional video editing software products
You don’t have to be a video editing professional to record and edit videos with Adobe Rush since this cross-platform app makes it easy to create short social media videos. Adjusting a video’s aspect ratio, applying color grading effects or using some of the app’s motion graphics templates are just a few among numerous options you’ll have if you decide to install this app.
Additionally, you can adjust the Exposure, Vibrance or Shadows values in all video clips you import into a project you created in Adobe Rush. However, the free version of the app offers only limited capabilities and you must opt for a monthly or annual subscription model if you would like to expand the cloud storage space or export an unlimited number of videos each month.
Cons
- The app is not available in all parts of the world
- You can only export 3 videos per month with the free version of the app
3. Timbre
Available for: Android
What we like:
- Supports all common audio and video file formats
- Equipped with audio and video converters
- Adjusting video and audio playback speed is easy
Cutting or converting audio and video files is what Timbre was designed for. TikTok content creators in need of an app that allows them to create GIFs or remove any part of an audio or video clip should consider installing this app for Android phones
Besides changing the format of your audio and video files Timbre also enables you to customize the bitrate of those files and reduce their size. However, there isn’t much more you can do with Timbre other than merge, trim, cut orcompress video and audio clips, as applying visual effects, adding text layers or adjusting the brightness and contrast values of your footage is not possible with this app.
Cons
- No built-in audio library
- Previewing a video before exporting it is not an option
4. FUNIMATE
Available for: iOS , Android
What we like:
- Offers a broad spectrum of visual effects
- Allows users to choose from a variety of transitions
- Sharing videos to TikTok, Instagram or Facebook directly from the app is easy
Creating smooth short videos for TikTok is much easier if you can apply transitions between two clips or add real-time music video effects to them. FUNIMATE is one of the best video editing apps you can use to create the videos you share on TikTok since it offers more than a hundred visual effects and it lets you create effects on your own.
Moreover, you can participate in FUNIMATE’s daily challenges, get recognized by the app’s music video community and post your videos to TikTok or any other social network you want. Making in-app purchases is necessary if you want to have access to all of the app’s features.
Cons
- The free version of FUNIMATE watermarks videos
- No color grading options
5. VIZMATO
Available for: Android , iOS
What we like:
- Fun voice modulation features
- Easily customizable video themes
- Excellent lip-syncing options
In case you decide to install this app on your Android or iOS device you’ll get much more than a simple video editor because you will become a part of the VIZMATO’s community of video content creators.
In addition to more than twenty video themes, you’ll also gain access to over a hundred tunes you can use in all projects you create with VIZMATO. The app is also equipped with a PRO HD Video Recorder that enables you to apply live visual effects and play music while the recording session is still in progress which makes VIZMATO a perfect choice for lip-syncing videos .
Cons
- You must upgrade to the pro version of the app to remove the watermark
- More expensive than similar video editing apps
6. Splice
Available for: iOS
What we like:
- Equipped with powerful audio editing tools
- Syncs videos to music beat automatically
- Built-in voice recording features
Performing any of the basic video editing actions like cutting or trimming video clips with this app is a straightforward process. Besides enabling you to manipulate your footage in virtually any way you want, Splice can also sync your video clips to the beats of a song automatically.
The app supports multi-track audio editing which enables you to create perfect soundtracks for the videos you share on TikTok or any other social network. Installing Splice on your iOS device will grant you access to a voice recorder and enable you to create voiceovers for all videos you create with this app.
Cons
- The free version of Splice offers only limited audio and video editing capabilities
- Sharing videos to TikTok directly from Splice is not possible
7. Filmmaker Pro Video Editor
Available for: iOS
What we like:
- Support for 4K videos
- Offers 72 audio tracks
- A rich selection of text overlays, stickers, and illustrations
In case you are looking for a video editor that lets you create professional-looking videos you can share on TikTok, Filmmaker Pro is probably one of the best options you have at your disposal. The app doesn’t limit the number of projects you can create, which makes it perfect for all TikTok users who want to share new videos on this platform on a daily basis.
Applying transitions, changing a video’s playback speed or fading in and fading out audio is easy even if you never edited a video before. However, some of the app’s features can be overwhelming for novice video editors.
Cons
- You must make an in-app purchase in order to start using the app’s sound effect collection
- Videos created with the free version of Filmmaker Pro are watermarked
8. Filmora
Available for: Android , iOS
What we like:
- Supports multi-track audio and video editing
- Provides voice-recording options
- Offers a broad spectrum of visual and audio effects
Taking your TikTok videos to the next level won’t be difficult if you choose to edit them with Filmora. This video editor for iOS and Android devices has all the tools you are going to need while processing audio and video files.
In addition to hundreds of effects, stickers, and filters Filmora is also equipped with a music library that contains popular songs and sound effects. The app’s timeline lets you add new audio tracks which makes it easier to sync audio and video assets you want to use in your projects. What’s more, adjusting the volume of the audio files you place on the Filmora’s timeline is a straightforward process that takes only a few moments of your time.
Cons:
- You must opt for a subscription model in order to remove a watermark
- No video recording options
After knowing the best 10 TikTok editing apps on your phone, it is time to explore versatile TikTok video editor on your PC.
Editing Video for TikTok with Filmora Editor
Available for: macOS, Windows
What we like:
- Supports 4K editing
- Provides hundreds of visual and audio effects
- Powerful sound and video editing tools
For Win 7 or later (64-bit)
Secure Download
For macOS 10.14 or later
Secure Download
Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>
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Filmora grants you access to the edit videos with rich tools you are going to need to create music or comedy videos you would like to share on TikTok. This video editing software for Mac and PC computers lets you edit footage recorded with action cameras , smartphones, DSLRs and all other types of digital cameras.
Trimming or cutting video clips, creating a soundtrack for a video or choosing a project’s resolution and aspect ratio are just a few among countless things you can do in Filmora. The video editor’s exporting features are equally impressive since you can choose the device on which the video is going to be played or decide if you want to save the video locally or upload it to your Vimeo or YouTube channel.
Cons
- Exporting videos to TikTok from Filmora is not possible
- Requires at least basic video editing skills
Conclusion
TikTok already attracts millions of content creators and the app’s popularity can only continue to grow in the foreseeable future. So, if you would like to join one of the fastest-growing social networks in the world, you must make sure that the videos you share stand out from the crowd. Each of the video editing apps we featured in this article can help you improve the quality of the videos you share on TikTok. Which of the best TikTok video editing apps are you going to choose? Leave a comment and share your opinions with us.
FAQ: Discover More about TikTok Video Editing Apps
1. What is the best editing app for Tik Tok?
Besides TikTok’s built-in video editing tool, there are other incredible editing apps for TikTok, such as ViaMaker, Filmora, and so on.
2. How do you make a good Tik Tok video?
If you are new to TikTok, here are several tips to help you make a good TikTok video. Follow the trend and choose popular music are always helpful. Besides, you can join a viral craze or a hashtag challenge.
3. Can you edit a TikTok video after posting?
Unfortunately, you can’t change much about the TikTok videos after you posted them online. However, you can still tweak it a bit and reupload it.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
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- Title: [New] The Blueprint to a Stellar TikTok Promotion Strategy for 2024
- Author: Stephen
- Created at : 2024-05-23 04:17:37
- Updated at : 2024-05-24 04:17:37
- Link: https://tiktok-video-recordings.techidaily.com/new-the-blueprint-to-a-stellar-tiktok-promotion-strategy-for-2024/
- License: This work is licensed under CC BY-NC-SA 4.0.
